Advertise for free on Google Shopping: A practical guide
Advertising for free on Google Shopping is the most attractive advertising option for your business. If you still wonder why, remember that Google is the…
Month: May 2020
How to choose an agency specialized in Amazon Ads
The most competitive companies invest in an agency specialized in Amazon Ads to increase their sales. Amazon dominates the online market, representing more than 40% of…
What is ROB (Return of Brand) and what does it consist of?
Knowing what ROB is is essential if you want to really know how successful your brand is. The acronym ROB responds to the English term “Return…
10 influencer marketing trends for 2020
The Influencer Marketing is going to be one of the portagonists of the recently inaugurated year 2020. The trends in Influencer Marketing for 2020 are…
Digital advertising on Smart TVs: where are we now?
Digital Advertising on Smart TVs opens up a world of enormous possibilities for any digital marketing strategy. The hybridization of a medium such as television…
What are mirror URLs and how can they harm your website?
Mirror URLs are a common practice when naming a domain. Still, this seemingly harmless name can be a serious threat to your website’s SEO On Page .…
Combined audiences in Google Ads: tips to learn how to use them
The combined audiences in Google Ads have provided a fresh and innovative air for SEM campaigns. Thanks to them, you can combine different types of segmentation…
Keywords in titles: Google claims that it no longer counts for SEO
Keywords in titles is a topic that is generating a lot of uncertainty in relation to Google’s ranking factors. Identifying which ranking factor is…
What benefits do sponsored posts bring to your brand?
Sponsored posts has been around for decades and started in print publications. However, as digital marketing has taken over the way we consume content, it…